Méthode

Generating ideas: mental or heuristic maps

Crée par : Les 7 Sens
Bibliothèque : Les 7 Sens (publique)
Dernière mise à jour : 2018 M08 15

Obstacle

This approach, used by Leonardo da Vinci and popularized by Tony Buzan, makes it possible to group together all the representations of a group on a subject. It is a systemic alternative to brainstorming to generate ideas.

It is applicable to all stages of a research process and it can offer multiple benefits.


Benefits :

1. Clarifies the variables of a problem

2. Gives coherence to different representations through a systemic vision

3. Opens a broad view on a subject and areas of exploration of a complex problem


A few tips: 

- Set a very fast pace.

- Always mirror the words expressed in key words and not in sentences (repeat the words as they are).

- Make sure that the first words are expressed by everyone and thus have 12 words maximum, forming a first layer around a central concept to explore.

- Be brief, use keywords, and stay away from abstract concepts.

- Remember to make short links with your highlighter pen between the words.

Étapes

1

Prepare: criteria, clarity and methodology

- Define 3 criterions according to your context and your objectives.

- Take 3 different colored markers.

- Note in the center of a sheet the central concept to explore in the form of a keyword or summary in 2 to 3 words maximum and surround it with a bubble. 

Write this very short phase using color 1.

2

Animate in fast and precise dynamics

Invite the group to "say everything that this word means to them" and quickly repeat their propositions by connecting them with a short felt line with the central bubble, without circling the words and always using color 1 (10 to 12 words forming a 1st layer).

Les 7 Sens

Réseau de professionnels pour favoriser les compétences en créativité et l'éthique de l'humain.
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